In The news
Consumers Credit Union Podcast
Cathy discusses how to build a better skin care business and how her relationship with Consumers Credit Union has evolved through the years - how a youth account transformed into a personal and business relationship
West Michigan Women’s Magazine – December 2019
Excellence in Aesthetics
Simply the Best Aesthetics & Training Center
Why should patients choose Simply the Best Aesthetics for their treatments?
Our mission statement is, “simply the best services for a fair price.” My philosophy is to keep it simple, because often less is more. I believe it is important for patients to feel they’re properly educated on products and treatments and not just rely on what they’ve heard, which is often unreliable information. At Simply the Best, the first appointment is a complimentary one-hour consultation. We discuss up to three of your top priorities and work within your beauty budget to customize a short- and long-term plan, with realistic expectations based on your goals. Follow-up appointments are made along the way to assess and ensure goals are being met.
Why are you passionate about aesthetics training?
I truly love what I do and enjoy sharing the innovative techniques I’ve been taught. I owe a debt of gratitude to one of my mentors: Joel Pessa, M.D., plastic surgeon and facial anatomist. Training others what I’ve been taught allows me to pay it forward! Rather than sticking with the corporate cookie-cutter techniques often taught in the industry, my approaches are different and are based on the latest findings in facial anatomy. Trainees walk away with knowledge they can successfully implement in their own practices.
What’s your specialty?
My main specialty is injectables, including popular wrinkle relaxers such as Botox, Xeomin, and Newtox, as well as fillers such as Juvederm, Restylane, and Versa for lips and smile lines. I also use longer-lasting fillers such as Radiesse for cheeks and Bellafill, which has a five-year indication and FDA approval for treating acne scars. We offer a variety of other services, from facials, general rejuvenation treatments, and skin tightening procedures to natural-looking eyelash extensions and permanent makeup application for eyeliner and eyebrows. My extensive background as a clinical trainer in the corporate aesthetics market allows me a unique perspective today to provide patients with services they can feel confident in, knowing my knowledge comes from real experience and cutting-edge teachings.
Content courtesy of Cathy Uecker, RN, owner, Simply the Best Aesthetics & Training Center.
Sarah Suydam | Staff Writer
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535 Cascade West Parkway SE | Grand Rapids, MI 49546
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